INVESTORS

The governance layer for business data

Qtell governs how people and AI access, understand and use data across the systems a business already runs.

It gives the business one controlled way to use its data for answers, decisions and actions, without replacing the systems that hold it.

Request Investor Access →

THE SHIFT

AI has multiplied the ways data can be used

Business data is spread across individual applications. Now people and AI increasingly need to use information across them. Connecting those systems gives access to the data. It does not govern how that data should be understood, who should be able to use it or what should happen when several sources are used together.

That creates the need for a governed layer between business systems and the people and AI using their data.

IN PRACTICE

Ask one question and get one answer using data from every system needed

“Why is revenue up, but profit down?”

  • SALESRevenue, customers and deal mix
  • MARKETINGAcquisition spend
  • FINANCECosts, margins and profit
  • OPERATIONSDelivery and operating costs
  1. Connects your systems and data sources
  2. Interrogates the relevant data across every connected source
  3. Applies the right definitions and permissions
  4. Returns one answer to the question

THE ANSWER

Revenue is up 12%, but profit is down 4% because customer acquisition costs increased and a greater share of sales came from lower-margin business.

Ask the same question in Qtell, ChatGPT, Claude or another AI application and get the answer using the same governed business data.

THE POSITION

Qtell is that layer. The applications stay.

Qtell sits across the systems and data sources already running the business, creating one governed way for people and AI to use the information inside them.

  • The same business rules apply, wherever the question is asked.

    The same definitions, permissions and source rules apply whether the question comes from a person in Qtell or an AI application.

  • Access is governed before the data is returned.

    Qtell applies the business’s permissions at the point of access, rather than relying on each AI application to interpret them independently.

  • Undefined relationships are not turned into answers.

    If the business has not established that two figures mean the same thing or can be combined, Qtell does not invent the relationship.

  • Qtell watches across the business, explains what is changing and acts.

    Across connected systems and data sources, Qtell spots what needs attention, explains why and acts within the rules the business sets, either resolving it automatically or assigning it to the right person.

Qtell is built for businesses that want one governed way to use their data across people and AI.

  1. A sole trader can start with the systems they use today.

  2. As the business grows, more people, departments, systems and locations can be added.

  3. A larger organisation can extend Qtell across brands, entities and more complex access requirements.

THE OPPORTUNITY

Every AI added to the business increases the need for Qtell

Businesses are adding AI inside the applications they already use, introducing standalone AI tools and automating more work. Each addition increases the number of ways business data is questioned, interpreted and acted on.

Qtell provides one governed intelligence layer across that growing use, without requiring the systems and data sources already running the business to be replaced.

Revenue can expand with the customer relationship

Qtell can start with the systems and data a business uses today. As the relationship grows, customers can connect more systems and data sources, retain more history and extend Qtell across more locations, brands or entities.

Expansion comes through greater usage, greater data depth and a wider footprint across the business.

INVESTOR ACCESS

Want to know more?

We are speaking with investors who see the growing need for governed business data as AI becomes part of everyday business operations.

Investor Data Room

Detailed investor materials are available to qualifying investors following the required confidentiality process.

Request Data Room Access →