One trusted understanding of your business, put to work
Qtell connects your sales, marketing, finance and operational systems into one governed understanding of your business. Ask one question and get one trusted answer from across every connected system, see what needs attention as it happens, and push findings back into the tools your teams already use.
What Qtell helps you do
Real scenarios where the Q platform delivers value.
Answer board questions instantly
"What's our CAC by channel this quarter?" Get one trusted answer from across your connected systems in seconds, not days.
Know what is changing and who to act on
Get alerted when conversion rates drop, costs spike or performance shifts, then build audiences from real buyers and sync them where they are needed.
Turn findings into action and resolution
Important findings are handled automatically where possible, or assigned to the right person, with investigation, follow-up and resolution tracked through to completion.
Four steps to connected intelligence
We handle the technical complexity, so your teams can work from connected, trusted intelligence.
Connect your systems
We plug into the tools your business already uses through secure APIs, connecting data across sales, marketing, finance and operations without disrupting your team.
Clean, structured data
Your data is scattered, inconsistent and hard to trust. Qtell cleans, standardises and structures it, with pipelines maintained so your intelligence stays usable.
One understanding of the business
Qtell maintains the definitions, relationships and permissions behind your data, giving people and AI the business context needed to generate accurate, explainable answers across every connected system.
Power your systems
Intelligence moves back into the tools where work happens, helping teams build audiences, automate clear next steps, assign human follow-up and track action to resolution.
Intelligence for your daily decisions
Qtell helps teams focus on what needs attention, what is changing and what to do next. Instead of searching through dashboards and reports, they get the answers, priorities and alerts they need to make decisions every day.
Know where to focus today
Your team starts every day knowing which opportunities, customers or deals need attention, where progress is slowing and what could affect the forecast.
Which opportunities need attention today?
- Pipeline health drives daily priorities
- Priority lists based on stage timing and customer signals
- Alerts when opportunities stall beyond normal velocity
- Drop-off analysis to identify process bottlenecks
- Forecast risk surfaced before it hits the numbers
Spend Smarter Next Month
Understand which channels, campaigns and sources are contributing to results. Qtell connects spend, activity and outcomes across the systems and platforms you use, helping teams make better investment decisions with confidence.
Budget decisions backed by spend, source and outcome data.
- Budget decisions based on spend, source and outcome data
- Audiences built from real buyers and synced where needed
- Channels compared across ads, partners, listings and direct
- Cost per outcome and return by source
- Underperforming spend surfaced before the next budget cycle
Enterprise grade
Qtell orchestrates the infrastructure behind your connected intelligence, handling ingestion, storage, modelling and activation for you, so your teams and AI can work from one trusted understanding of the business.
Data ingestion
Automated sync from every connected source
Data warehouse
Connected data organised into one governed foundation
Data modelling
Business logic and metrics built around your business
Data activation
Intelligence pushed back into the tools teams use
The three-step transformation
How Qtell turns business data into trusted AI answers
Raw data without business context
Your systems store data for daily operations, not for analysis or AI. Different formats, missing information and disconnected records make it difficult for people or AI to understand what the data means.
- Inconsistent fields across systems
- Missing, duplicated or incomplete records
- Relationships between data not mapped
- Codes and IDs without business meaning
Data that understands your business
Qtell cleans, structures and documents your data so every metric, relationship and definition reflects how your business operates.
- Clear field names and definitions
- Standardised values and formats
- Customers, activity and outcomes connected
- Business logic built around your metrics
Answers drawn from connected business data
Once your data has context and governance, AI can translate business questions into accurate answers across connected systems, with permissions, audit trails and controls built in.
- Questions translated into valid queries
- Permission-aware access by user or role
- Audit trail of queries and results
- Human review controls where required
Security & Data Governance
Enterprise-grade security, GDPR controls, data isolation, access control and governance built in.
Your data stays yours
Qtell deploys into your Google Cloud project, keeping your data inside your own environment.
Controlled access
Permissions are managed by user, role, team and data access rules with row-level security.
Audit-ready governance
Every query is logged for visibility, governance and compliance.
UK data residency
Google Cloud London infrastructure available where UK residency is required.