Why Qtell
One understanding across your business
Qtell connects the systems already used across your business and governs the definitions, relationships, permissions and context behind the data, so every team and AI can work from the same understanding.
Start with Qtell →ONE GOVERNED UNDERSTANDING
Qtell gives your business one governed way to use its data, whether the request comes from a person or AI.
People can use business information without repeatedly pulling reports, matching information or reconciling different versions of the same numbers.
Qtell applies your permissions, business rules and context before information is returned to AI, so access to business data stays under your control.
The same definitions and relationships are used across teams and AI, so the meaning behind the data does not change depending on who asks or which tool they use.
Your business definitions, permissions and relationships are maintained in Qtell rather than recreated separately for every AI model or workflow.
Systems, fields, permissions and business rules change. Qtell maintains the governed understanding as the business changes.
QTELL FOR YOUR BUSINESS
A sole trader does not have the same data needs as a growing company or a multi-entity organisation. Qtell gives each one the same governed foundation, while the way it is used grows with the complexity of the business.
See your whole business without pulling everything together yourself
Use the tools you already have while Qtell handles the data work behind them. Ask questions, spot changes and take action without building a warehouse, stitching reports together or needing a technical team.
See the whole business as it grows
As more teams, systems and processes are added, Qtell keeps the information behind them consistent. Teams can ask questions, monitor what is changing and act without creating separate versions of the business as they grow.
See the whole organisation, not each part separately
Work across departments, locations, brands and entities while keeping the right access controls in place. Authorised teams can see the wider organisation without giving everyone access to everything.
BUILT FOR EVERY TEAM
Leadership, Marketing, Sales and Finance look at the business differently. Qtell gives each team the information and context it needs while keeping the definitions and rules underneath consistent.
Leadership
See across the wider business without waiting for separate reports to be assembled.
Marketing
Connect activity, spend, customers and revenue to understand what is producing results.
Sales
See the wider customer and business context around pipeline, opportunities and accounts.
Finance
Work across revenue, costs and operational activity without reconciling different versions of the same measure each time.
FROM QUESTION TO ACTION
Qtell is not another place where information stops. The same governed understanding can be used to answer a question, monitor what is changing and move the business to the next step.
Ask questions in everyday language. Qtell uses the information needed to answer them and applies the right definitions and permissions before returning the answer.
Qtell can watch business activity and surface changes, risks and opportunities that need attention.
Go beyond seeing that something changed. Qtell can use the wider business context to help identify what is driving it.
Turn a finding into an alert, approval or permitted action in the systems where work already happens.
Govern every AI application
AI should not decide for itself what business information it can use or what that information means. Qtell governs how AI accesses business data, applying the relevant permissions, definitions and context before information is returned.
AI only receives the business information it is permitted to access.
Definitions, relationships and business rules remain in Qtell instead of depending on what an individual AI has been told.
Your governed business understanding remains in place when teams adopt a different AI application.
MANAGED FOR YOU
A business does not stay still. Systems change. Fields change. People change roles. Definitions change. New sources are added. Qtell maintains the connections, definitions, relationships and permissions behind the service as those changes happen.
Your team does not need to operate another technical environment to use Qtell.
The business understanding behind Qtell is maintained as part of the service.
Begin with the systems and information you already use and expand when the business needs more.
GROW WITH QTELL
You do not need to build everything before Qtell becomes useful.
Qtell grows with the questions your business needs to answer.
View pricing →Start with the information available in your business today.
Add retained business history when you want Qtell to understand change over time.
Bring in existing historical data when you need deeper analysis, attribution, audiences, forecasting or predictive work.
ONE BUSINESS. ONE UNDERSTANDING.
Your teams can use different tools.
Your business can grow more complex.
Your AI can change.