Understand your whole business, across every system
Years of working with Events & Hospitality businesses have shaped how Qtell understands the industry. The metrics, relationships and business logic behind customers, enquiries, bookings, revenue, costs, spaces and operations are built into how Qtell interprets what is happening across your business.
Across Events & Hospitality
Qtell works with businesses across the industry, from individual venues and specialist operators to hospitality groups managing multiple locations, services and revenue streams.
Event Venues
Hotels & Hospitality Groups
Caterers & Suppliers
Venue Sourcing & DMCs
Event & Experiential Agencies
Stadiums & Entertainment Venues
See the whole business, not just the parts
Important changes rarely happen in isolation. Demand, customer behaviour, bookings, costs, capacity and performance affect each other, but that relationship is difficult to see when the business is viewed one system at a time.
Without Qtell
- Each system gives you only part of the picture
- Teams and AI work from different numbers, definitions and context
- Important changes get missed
- Cross-business questions require manual work to answer
- Action depends on someone spotting what matters
- Profitability is difficult to understand across the whole business
With Qtell
- One governed understanding across the whole business
- People and AI work from the same trusted information
- Answers account for what is happening across systems
- Important changes surfaced automatically
- The reason behind them explained
- Action taken or put in front of the right person
Partial Picture
No single system shows what is happening across the whole business.
Conflicting Answers
Teams and AI work from different numbers, definitions and context.
Missed Opportunities
Demand shifts, valuable customers go quiet and opportunities disappear before anyone sees them.
Manual Reporting
Hours spent building month-end reports that explain what already happened.
We Speak Your Language
Qtell understands the metrics, relationships and business logic behind Events & Hospitality, so it can interpret what is happening across your business in the way your team does.
Win Rate
Value per Head
SpaceRev/m²
Marketing ROAS
Booking Lead Time
Margin
What changes when Qtell is in place?
You gain a trusted understanding of the whole business, see changes as they happen, and Qtell prompts you to act straight away.
One trusted understanding
People and AI work from the same governed business data, definitions and context.
Know what matters sooner
Qtell spots changes in demand, performance and customer behaviour as they happen.
Act on what you know
Qtell explains what is driving the change and can take the next step automatically where you choose.
How Qtell Works
Everything you need to turn your events data into actionable intelligence.
Ask Q
Ask questions in plain English and get answers using information from across your business.
ExploreQ Insights
Qtell watches for changes, tells you what changed and explains what is driving it.
ExploreQ Audiences
Build and keep customer audiences up to date using behaviour, value and activity across your business.
ExploreQ Acts
Turn what Qtell finds into action by triggering workflows, sending updates or updating connected tools.
ExploreQ Agents
Monitor defined areas of the business, investigate changes and take action within the controls you set.
ExploreTrusted answers for people and AI
Qtell gives people and AI the same governed understanding of the business. Every answer is grounded in your data, controlled by permissions and traceable back to its source.
- One set of definitions across the business
- Permission-aware access by user and role
- Every answer traceable to its source
- Every action logged
One trusted understanding, wherever the question is asked.
Keep the systems that already run your business
Nothing needs replacing. Qtell works across the systems you already use, while your teams continue working in the tools they know.
- Works across your existing business and industry systems
- No rip-and-replace project
- No change to how teams do their day-to-day work
- New systems can be added as your business changes
Keep what works. Qtell makes more of what you already have.
Not another platform to manage
Qtell is managed for you, from the data and business logic behind it to the ongoing changes needed as your business evolves. No seats to manage and no limits on who can benefit from it.
- Unlimited users
- No per-seat licences to manage
- Connections and data maintained for you
- Business logic kept accurate as things change
Your team uses Qtell. We take care of what sits behind it.
Intelligence Across Your Business
Questions you can answer when your data is connected.
Which channels bring profitable clients
Connect marketing spend to closed events. Know what to fund and what to cut.
True profitability by event, client, type
Revenue minus costs. By event, by client, by segment. Before it's too late.
Which clients are worth more
Repeat bookers, high-value corporate, one-time private. See the difference.
Pipeline you can trust
Forecast based on historical conversion. Not guesswork.
One view of each client
Same person across CRM, bookings, finance. Connected.
Performance across locations
Compare venues, benchmark, allocate resources based on data.
100+ Modelled Metrics Built for Events
We've built a comprehensive data layer specifically for event venues - handling edge cases, API quirks, and business logic that only emerges after processing millions of records.
Transformation Models
Event business logic encoded
Status Mappings
CRM configurations solved
Metrics
Purpose-built for events
Sync Frequency
Always current, never stale